Project Introduction

Conduct a Choice-Based Conjoint Analysis for Netflix with Python

Introduction

Let's Do It!

Problem Statement (3:20)
Choice-Based Conjoint Analysis (6:33)
Python - Directory and Libraries (3:14)
Python - Preparing Data (2:32)
Technical Process (1:53)
Python - Regression Model (3:58)
Python - Retrieving Partworths (5:55)
Python - Customizing Visualization (6:25)
Python - Looking at Specific Drivers (5:16)
Python - Lollipop Chart (8:38)
Python - Feature Coefficients (5:46)
Python - Feature Importance (2:29)
Python - Preparing Relative Importances (2:56)
Python - Plotting Tree Maps (7:05)
Project Update (3:14)
Interaction Terms (3:32)
Python - Interaction Terms (5:44)
Python - Interaction Terms Results (12:44)
Next Steps (4:35)
Limitations of Conjoint Analysis (1:23)

Where To Go From Here?